Captured
Sam saves the caller, job and promise before the line can disappear.
AI front desk for plumbers, electricians, roofers, and local trades.
Answer every call. Capture every job. Rescue every enquiry that needs another step.
⏱ Miss the call, lose the job — they just ring the next firm.
Ring it now — a real AI receptionist answers. On a computer? 🎙️ Talk to Sam here · Live in a day
A captured call, the moment it lands.
Elbow-deep in a boiler swap when the phone rings out. ~80% of callers won’t leave a voicemail — they just ring the next firm on Google.
One missed call ≈ one £250 job
Burst pipes don’t keep office hours. Out-of-hours calls are the most urgent, highest-value jobs — and the first ones you lose.
Emergency call-outs pay the most — and can’t wait
Too late. They called at two, someone else picked up, and the job’s gone. Ringing back loses to whoever answers first.
First to answer wins the job
Sam catches all three — answers in seconds, books the job, and pings you the moment it’s urgent. Hear it live →
Sam only answers the calls you’d have missed. If you pick up, your customer never even meets it — Sam just catches the overflow: after hours, weekends, and when you’re on the tools.
Live demoTalk to Sam, our AI receptionist, exactly like one of your customers would. Try it: “Hi, I’ve got a burst pipe under my sink.”
Works best in Chrome on desktop · uses your microphone · this is a real AI call.
Your AI receptionist picks up 24/7 — after hours, weekends, when you’re on the tools. No call ever hits voicemail.
Name, number, address and the problem — taken on every call and logged automatically, ready to action.
Sam checks your real availability and books the visit straight into your calendar — while the customer’s still on the phone.
Burst pipes, no heat, gas smells — Sam calms the caller, tells them how to stay safe, and pings you the second it’s urgent, so the big jobs reach you first.
This is the real screen — your value this month, the day’s triage, and every call as a one-tap job card. No training, no clutter.

Sam-captured value · this month
7 jobs booked or rescued by Sam, valued at your £250 average ticket.
Review now — Priya reported a gas smell at 7 Cedar Road. Sam told her to leave and call 0800 111 999. Check she’s safe.
Call David back today — no hot water, elderly resident at 4 Mill Road, Salford.
Call David back today — no hot water, elderly resident at 4 Mill Road, Salford.
Call Sarah back urgently — burst pipe at 18 Deansgate, water spreading. She’s been guided to the stopcock.
Burst pipe under the kitchen sink with water spreading fast. Flagged urgent and the on-call engineer was alerted; caller guided to the stopcock.
✓ Sam disclosed it’s an AI assistant and that the call may be recorded.
Call Lisa back today — water coming through the kitchen ceiling at 12 Brook Lane, Stockport.
Call Tom back — he left a message about a dripping tap, no rush.
Live in a day. Nothing for you to learn.
Your phone rings out, it’s after hours, or you’re up a ladder — the call forwards to Sam instead of voicemail.
Sam answers as your business, captures the caller’s name, number, address and the problem, and — for routine jobs — checks your calendar and books a slot on the spot.
Emergencies ping you instantly. Every call lands in your dashboard with a transcript, the details, and a recording.
We’re onboarding founding customers now. Get set up this week and start capturing the jobs you’re currently missing — your review could be the first one here.
Become a founding customer →Sam knows what counts as an emergency in your line of work.
Sam knows a dripping tap can wait — and a burst pipe can’t.
Sam isn’t an answering machine. For routine jobs, Sam checks your real availability, offers open slots, and books the visit while the customer is still on the line. Every booking lands on your dashboard calendar — with the name, time, address and the job — ready to action.
Two things voicemail and answering services simply can’t do.
The moment they hang up, Sam texts from your number. The secure link lets them correct a detail, add a note or send a job photo. If the call dropped, the enquiry stays active instead of disappearing.
Text from your business
Careful wording — it never says “booked” until you've confirmed it.
Your dashboard adds up every job Sam captures, in pounds — so each month you can see your receptionist paying for itself many times over.
Live example — your real numbers appear in your dashboard.
If a caller drops out or still needs help, Sam keeps the job moving by text. The customer can fix a detail or send a photo without ringing again, while you see exactly what is waiting, what was promised and what the job was really worth.
Live recovery route
One enquiry. No dead end.
Sam saves the caller, job and promise before the line can disappear.
A secure text lets the customer correct details or add job photos.
Your dashboard holds the enquiry open until someone owns the next step.
Mark it won or lost and record the real job value - not a made-up estimate.
When you don’t pick up, they don’t leave a voicemail — they ring the next firm on Google.
Sources: Hiya call data (~80%); corroborated by Invoca (86%) and BIA/Kelsey (67%) ↗.
Assumes roughly half of answered calls turn into booked work. Set your real average to see your true number.
TradieDial answers every one of them.
Answering is the cheap bit. What you pay for is confirmed booking on the call, structured trade triage, a gas-safety override, and clear proof of the pounds captured.
| Feature | Voicemail | Answering service | Generic AI | TradieDial |
|---|---|---|---|---|
| Monthly cost | Free | £150–300 | Often cheaper | £219 |
| Answers every call, 24/7 | — | |||
| Captures full job details | — | |||
| Books a confirmed slot during the call | — | Some services | Some plans | |
| Structured trade emergency triage | — | Basic routing | Varies | |
| Gas-safety override before booking | — | — | Not standard | |
| Texts back dropped calls | — | — | Some plans | |
| Keeps the enquiry active until won or lost | — | — | Rarely | |
| Collects customer corrections and job photos | — | — | Varies | |
| Tracks the real won value | — | — | Rarely | |
| Chases reviews after the job | — | — | Some plans | |
| Done-for-you setup around your trade | — | Call script | Varies | |
| Shows value captured per job | — | — | Some estimate it |
Generic AI can answer for less — and some products book, text, follow up, and estimate value too. TradieDial gives you a managed trade workflow with a defined safety standard and job-by-job value proof.
Everything included. No setup fee. No contract.
Protected while you’re subscribed — then £219/mo once our first 10 founding trades are in.
Miss one boiler repair and you’ve lost more than a month of TradieDial.
No setup fee · Cancel anytime · Live in a day
Sam clearly introduces itself as your AI receptionist, but the voice is natural, calm and conversational — so callers still get a professional experience instead of voicemail. Try the live demo above and judge for yourself.
It’s the question every owner asks. But remember what callers are actually comparing: it’s not Sam vs. you — it’s Sam vs. your voicemail. Most callers just want help fast, and a calm voice that takes their details and gets them booked beats a beep every time. Sam always introduces itself as your AI receptionist, so nobody feels tricked. And if your customers genuinely don’t take to it, the 30-day guarantee means you’ve risked nothing.
Sam’s job is to capture the job and reassure the caller — not to quote or diagnose. Anything it can’t handle, it takes a message and flags it to you. Nothing gets lost.
Yes. You forward your line to TradieDial — for example when it rings out or after hours — so customers keep calling the number they already know.
Sam is trained to recognise gas smells and dangerous situations and immediately directs the caller to the emergency services before anything else.
Sam stays calm and professional. Time-wasters and pranks get one polite redirect and then it ends the call to keep your line free — but it always errs on the side of a real customer, so a genuine caller having a bad day is never cut off.
£219/month + VAT — less than one booked job. Our first 10 founding trades lock in £129/month. No setup fee, no contract, cancel anytime. The calculator above shows what missed calls are already costing you.
Usually live within a day. We configure your greeting, your trade’s emergencies, and your alerts, then point your number at it.
Yes. Most trades switch from voicemail or a call-handling service in a day. You keep your number; we just point the calls you’re missing to Sam.
Yes. Calls are encrypted in transit, data is stored securely in the UK/EU, and we’re built to UK GDPR. Callers are told the call may be recorded, and you can request deletion any time. See our Privacy Policy.
TradieDial is built and run by two brothers — Sindri and Birgir. We’re a small family team, not a faceless call centre: when you contact us, you get us. We started TradieDial because we kept watching good local trades lose jobs to missed calls — and knew an AI receptionist could fix it without the cost of hiring.
Talk to us →Try Sam yourself above, then leave your details and we’ll set up your AI front desk — answering, capturing and booking jobs, usually live within a day.